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Driven TechnologyBlog (Page 19)

What is social PPC?

While many of us have a profile on at least one social media site and likely have for a handful of years now, we are seeing businesses joining these platforms in an ever increasing number. Many business owners create a corporate profile in order to...

Part 1 – Increasing content shares

As a business owner, or manager, you probably have a social media profile and create content for it. One of the most common types of content is blog articles, and yet some companies have problems actually getting their content shared. If you post articles to...

A quick look at predictive analytics

In business, it would be great if we could tell what the future holds. And although we can't predict 100% for sure what will happen, businesses do have a set of tools at their disposal that can help foretell more than a wild guess. The...

Security flaw hits Internet Explorer

For many businesses, the browser is one of the most important pieces of software you can install on your computer. It not only provides access to the Internet, but also to a myriad of other systems, including email, documents, and more. Many Windows users stick...

Content marketing and success

When it comes to marketing, there are a wide variety of strategies a business can employ, with one of the most potent being content marketing. This is the act of creating your own branded content and sharing it on different mediums. When this is successful,...

Analytics is a necessity in today’s health-care environment

Business intelligence and analytics have become must-haves in today's challenging health-care environment, according to a new report from research firm KLAS. Analytics involves extracting useful information from data. Increasingly, it is being used been used by health-care organizations - for example, to track the quality of...

Recent hacker attack highlights need for security

Multiple cyber attacks, possibly by hacker group Anonymous, plagued the Boston Children's Hospital in April - highlighting the need for data security in all health-care environments. The attacks may have been a response to the case of 15-year-old patient Justina Pelletier, who the hospital reported to...

Securing your passwords

Whether it’s an online account, a computer log in or network access, passwords are used to prevent unauthorized access. But far too many people choose weak and easy-to-guess passwords putting themselves at the risk of cyber attack. Don't fall into the trap of these cyber...