One of the more important, and indeed popular, marketing tools for small to medium businesses is email marketing. When employed correctly, the email can be a great way to not only grow your business connections but to also connect with your customers. One of the...
It's not uncommon for established small to medium businesses to hit a bit of a wall when it comes to sales and growth. Often, after a period of great growth, businesses can begin to see sales and profits level off. This stabilization can be tough...
Choosing the right electronic medical record (EMR) can make or break a medical practice. That being said, there are still a number of health-care providers who often make the wrong choice. The reason: When choosing an EMR, it’s important to know how the system collects...
The global market for medical device connectivity is projected to top USD$33 billion by 2019, up significantly from USD$3.5 billion in 2013 - and that could have major implications for health-care providers. An increase in medical conditions such as high blood pressure, asthma and diabetes -...
As businesses continue to integrate increasingly advanced technology more and more business owners and employees are working from outside of the office. Many employees may even be working from coffee shops or other public spaces, connecting to public Wi-Fi networks. While these networks are convenient,...
On November 8 typhoon Haiyan slammed into the Philippines leaving a trail of unimagined destruction. Watching the various news channels covering the disaster and recovery, business owners can't help but reflect how a disaster would affect their ability to cope and survive, as well as...
There are many factors that contribute to business success, and one of the more recent ones is a corporate social media identity. Sure, simply having a presence doesn't mean a business will be successful, but it will go a long way in helping gain valuable...
There are many steps to take when developing a product, service, or even an email blast that will be viewed by large numbers of recipients. One of the last stages in this process often involves testing and trying to figure out what works best and...
The security of your business networks and computers is likely something you have worried about before. Chances are high that you have installed anti-virus scanners and maybe even other security measures, with the goal of eliminating malware infections. While this is a recommended first-line of...
Over the past three weeks a new and potentially harmful piece of malware has come to light. The CryptoLocker virus can lock files and will hold them for ransom. If you don't pay, your files will be deleted. It's highly likely that this is the...